A little change can go a long way.

Beginning Sept. 1, LCBO customers can drop their spare change in coin boxes at all 600 LCBO locations across Ontario. Proceeds will benefit the ALS Society of Ontario. Donation boxes will be displayed at checkout counters until Sept. 30.

ALS, better known as Lou Gehrig's disease, is a rapidly progressive and fatal neuromuscular disease affecting close to 1,000 Ontarians. Approximately one-third of people with ALS are diagnosed by the age of 45. Eighty per cent of those affected die within two to five years of diagnosis.

Devastating

"ALS is a devastating disease physically, emotionally and financially," says ALS Society of Ontario president & CEO Maureen Sheahan.

"We appreciate this opportunity to raise funds and awareness to assist people living with this disease."

The society's donation box features the Robertson family of Oakville. Tim Robertson was diagnosed with ALS in June 2004. The father of three, who enjoyed hockey, cycling and golf, is now wheelchair-bound.